Should I use HTTPS, or should I just continue with HTTP normally with my service providing website, ?
JOHN MEULLER (Webmaster Analyst from Google):
I would always say to move to HTTPS. I think that’s something that is a trend that’s going to continue happening in the future. And either you move now or you move in a couple of years when essentially everyone is doing that, so that’s something where, from my point of view, if you have time to do something like this– if you’re doing a revamp of your website anyway if you’re moving domains then I would just add HTTPS into that as well. It’s not something where you would see a big change in rankings. But it’s just a general infrastructure change that is essentially going to happen across the web.