If you have multiple language versions of a business of a site, do you need to implement different structured data.
For example, the name differs from Romanian to English? Or it’s just maybe spelled differently. Or for example, for a hotel, it’s name hotel, but in Romanian, it’s hotel name. So does that need to change in maybe the description of the business, things like that?
JOHN MEULLER (Webmaster Analyst from Google):
Yeah. If these are local versions of your pages or translated versions of the page, then I would mark them up appropriately. So if that’s the Romanian name, then I would markup that name on the Romanian page using structured data as well.