We have HTTPS on entire site some pages are not entirely green in our mark is insecure how important is that for Google?

We have HTTPS on entire site some pages are not entirely green in our mark is insecure how important is that for Google?

Webmaster Guru Asked on April 11, 2017 in HTTPS.
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1 Answer(s)

JOHN MEULLER (Webmaster Analyst from Google):

Optimizing these pages is pretty hard sometimes so from Google’s web search point of view if we index a page with HTTPS then for us that’s essentially what we’re looking for we we know it’s on HTTPS we can send people there we can give that subtle ranking boost for HTTPS pages with regards to users themselves obviously if they land on a page that has kind of this issue where you’re embedding HTTP content on an HTTPS page where we wouldn’t show that green badge in chrome then that’s not really great so that’s something I’d resolve their with regards to search it’s also worth keeping in mind that if we can access the HTTP version of the page and the HTTPS version and if we can recognize that the HTTPS version isn’t actually a real proper well-formed HTTPS version then we might choose the HTTP version to show in search instead.

Webmaster Guru Answered on April 11, 2017.
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